Most carriers don’t realize the true cost of an unverified lead. Here’s the industry average:
- 1099 Company Driver – Dry Van (53’): $3–$6 per lead
- 1099 Company Driver – Flatbed: $5–$9 per lead
- Owner-Operator Leads: $10–$20 per lead
If you are spending $1000 to generate leads from Owner-Operators, you are probably getting 50-100 leads. Right?
With the same $1,000 investment, you can expect to generate between 150–300 leads from company drivers interested in hauling dry van, or around 150 leads from drivers exploring lease-to-own opportunities.
But here’s the catch: 20–40% of these leads never even respond.
So when you factor in the wasted spend, the real cost of a responsive lead is actually 20–40% higher than you think.
We can get you PHONE-VERIFIED, fresh applicants for a fraction of the cost, as low as $1.99
And instead of 150-300 unverified leads for company/dry van drivers for $1000, get 502 phone-verified leads!
no old lists – only fresh &